Copyright © Julia Wang, 2019

Hi, my name is Julia Wang. I'm a Sr. Product Designer with over 8 years of experience. I specialize in discovering user needs, testing product ideas, and creating useful and delightful workflows and interfaces. My goal is to create data-driven, user-focused and value-based designs that solve user problems.

When I'm not at work, I enjoy reading, playing piano, and meeting friends over food.

RESUME
Experience

Sr. Product Designer

Oath/Yahoo, Sunnyvale CA | media streaming services and online commenting system
/ August 2017 - Present /

 

As a Sr. Product Designer at Yahoo, I deliver high-quality designs that strengthen the Yahoo brand.

 

Product Design
Define high-level product strategy and design vision. Proactively generate new product ideas based on user research. Define tasks, technical deliverables, and acceptance criteria. Keep management informed of progress. Collaborate closely with the engineering and product team.

 

Mobile and Interaction Design

Lead design projects in desktop, mobile web, native iOS, and Android app. Create micro-interactions to enhance user experience. 


Leadership

Mentor less experienced team members in design strategies and design details. 

 

Major Projects

  • Yahoo View, a media streaming service of Yahoo. Design community-related features and test them through user studies or bucket tests. The features created more referral traffic, and the CTR on the hero improved 214%. As a result, Yahoo View’s monthly active users (MAU) reached the highest number ever recorded, 10 million.

  • Canvass, a commenting system across Yahoo properties with 700 million MAU. Revamp the interface of Canvass to aesthetic appeal, add social networking features in user profiles, and introduce micro-interactions to improve usability.

UX Interaction Designer

Hewlett-Packard Enterprise, Sunnyvale CA | SaaS and tech media

/ February 2016 – August 2017 /


At HP Enterprise, I led the UX practice and guided developers to implement design details.

 

Full-Stack Design

White boarded and brainstormed concepts with stakeholders. Created digital wireframes and visual designs. Created prototypes and moderated usability testing. Validated designs with users. Monitored and measured adoption via A/B testing and heat maps. 

 

Design Pattern

Developed an online pattern library with atomic design principles resulting in increased consistency across design and development.

 

Major Projects

  • Micro Focus, the 7th largest pure-play software company, needed a new homepage as a result of the spin-merge with HP Enterprise Software. Created a new sitemap, information architecture, and navigation of microfocus.com, which hosts all of Micro Focus’ products with revenue of $4.4 billion.

  • TechBeacon, HP Enterprise’s tech media for dev and tech professionals. Defined design vision and product strategy for features and core pages that generate 9 million MAU. Led design sprints resulting in faster iterations and more efficient team collaborations.

UX Interaction Designer

Tremor Video, Boton MA | an online video advertising platform

/ May 2014 – January 2016 /

 

As a UX Interaction Designer at Tremor Video, I strived to create a delightful and intuitive user experience while balancing business needs.

 

Interaction Design

Identified and analyzed user needs and business challenges throughout the incredibly complex digital advertising workflows. Designed clean, professional and consistent interfaces that cater to the aesthetic expectations of advertisers.

 

Major Project

  • A new Demand Side Platform (DSP). Created interface designs for every page of the platform including a dashboard, data visualization, report builder, campaign creations and list pages.

Information Architect

Sapient Corporation, Boston MA | a tech consulting firm for the financial industry

/ March 2012 – May 2014 /

 

As a Consultant, I was in charge of delivering designs and products that create business values to clients.

 

Product Definition

Precisely defined product features with a strong focus on workflow efficiencies and maintenance cost reduction. Established project plans with key milestones. Designed and measured deployment. Presented to clients’ CTOs and senior executives on a weekly basis.

 

Major Project

  • Trading desktop application for a major financial service company with $700 billion under management to place, track, and fulfill trading orders.

Information Architect

Discovery Communications, Silver Spring MD | an online educational content provider

/ June 2011 – March 2012 /

 

As an Information Architect, I was responsible for designing Discovery Education's online streaming platform and optimizing its search engine functions.

Skills

Software

Adobe Illustrator

Adobe Photoshop

Adobe XD

Axure

Balsamiq

Principal

Sketch

Design Principles

atomic design
design thinking
Google design sprint

product thinking

UX Methodologies

A/B testing
card sorting​
contextual inquiries​
focus group
heat map
personas
surveys
usability testing
user journey

Programming

CSS
HTML
Java
JavaScript
PHP
Python
SQL

Culture

Volunteer to be the co-chair of Prism at Yahoo, an employee resource group focusing on LGBTQ-inclusiveness of the company. Organize internal and external events and represent Prism at the company Open House with the CEO. Lead 5 times growth in membership.

Education

M.S. in Information Management in 2011, now known as Human-Computer Interaction

University of Maryland, College Park, MD

B.A. in Economics in 2008

University of Maryland, College Park, MD